Agility PR Solutions

JUNE 30, 2020

It’s a challenge to governments, healthcare systems, and markets. Meanwhile, quarantine, social distancing, and remote work have become a reality for many of us. Naturally, all of this is reflected in social networks—the medium people resort to now more than ever. […].

Analysis 161

Analysis Social Media Healthcare Media 161

The Proactive Report

APRIL 6, 2020

There’s been a 22 – 27 percent increase in social media impressions in the last month, depending on the platform. To do this you need to increase the quantity and quality of the content you’re putting out on social media. If you need help with a crisis PR and social media plan, give me a call.

Social Media 162

Social Media Media Financial Crisis 162

5W PR

APRIL 12, 2025

Social media integration with AR features has proven particularly effective. Holiday World’s Splashin’ Safari created AR filters specifically for their attractions, resulting in a 35% increase in social media mentions and user-generated content. Smart queuing systems have become increasingly prevalent.

Trends 78

Trends Strategy Publicity System 78

Communications Conversations

JUNE 17, 2021

My point: Social media is so fragmented now and includes so many different time-consuming platforms, you can’t possibly keep up and show up on all of them. So, you can’t possibly know it all when it comes to social media marketing. Social media marketing is a tough job. Not even close.

Social Media 170

Social Media Marketing Pinterest Media 170

The Proactive Report

NOVEMBER 21, 2022

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . Map where conversations about your brand, product, or topics of interest are taking place in social media platforms.

Social Media 162

Social Media Media Analysis Comparison 162

Agility PR Solutions

APRIL 13, 2025

Whether it’s how a company appears in search results, how content is ranked on social media, or how automated systems make decisions that affect customers and employees […] The post Algorithms and accountability: Navigating corporate reputation in the digital age first appeared on Agility PR Solutions.

Corporate 96

Corporate Reputation Print Engineering 96

Sword and the Script

OCTOBER 29, 2024

We also did external comms (PR), internal comms, social media and analyst relations. Campaigns do have a rightful place in the mix, but we tend to over-invest in campaigns. Academia often structures undergraduate training around them. And that wasn’t my team’s only responsibility.

Marketing 216

Marketing eBook Guidelines B2B 216

Communications Conversations

NOVEMBER 16, 2022

You may have seen this graphic last week–it was making the rounds on social media (even I shared it). It’s from LinkedIn, which aggregated data to share with us the “top skills” of today’s social media manager. Yes, social media pros do need to understand how to manage social ad campaigns.

Social Media 174

Social Media Media Analytics Data 174

Prowly

OCTOBER 23, 2024

In Prowly’s Media Database , she can find: Journalist’s recent articles and online activity Exact topics covered Outlet’s demographic and audience data PRO TIP: These insights help you weed out irrelevant contacts, find fitting story angles, and spot important keywords and themes to use in your personalized emails.

How To 211

How To Pitching Analytics Software 211

5W PR

APRIL 19, 2025

AI technology now drives personalized experiences that attendees expect, provides real-time analytics that inform strategic decisions, and automates engagement through intelligent systems. Their AI system processes millions of data points to create unique journey maps for over 170,000 annual attendees.

Marketing 78

Marketing System Analytics Conference 78

Onclusive

AUGUST 24, 2020

Millions of articles a day in 100+ languages are, among other things, dissected for their relevance to any topic, the reputation of the publication, the repetition in social media, the sentiment of the article and the sentiment related to every entity mentioned in each article.

Analytics 347

Analytics Engineering System Software 347

Onclusive

SEPTEMBER 16, 2019

Called the “Earned & Social Media Analytics” report, this advanced capability will measure syndicated, earned, and social media coverage and will provide insights that include metrics such as volume, social and influencer engagement, advanced sentiment analysis, geolocation, and more.

Analytics 312

Analytics Media Measurement Mobile 312

Doctor Spin

JANUARY 31, 2025

Many struggle with emotional maturity and social media. Here we go: Emotional Maturity and Social Media How do we better understand the emotional maturity of the selfie generation ? Lacking emotional responsibility on social media: When people get easily offended, especially on behalf of others.

Social Media 52

Social Media Media Course Blogging 52

5W PR

MARCH 7, 2025

Personalizing the Customer Experience Through AI AI systems now analyze millions of data points about customer preferences, workout patterns, and engagement history to create truly personalized marketing messages. Their AI-optimized posting strategy led to a 28% increase in organic social media engagement in 2023.

Marketing 78

Marketing System Data Analytics 78

Cision

MAY 18, 2017

There is no better story to illustrate the power of social listening to generate business. The fact that this incident happened many years ago—and social media usage has grown exponentially since then—hint at the fact that social conversations that can generate leads are everywhere. Social Conversations Aren’t So Random.

How To 198

How To Instagram Social Media LinkedIn 198

Deirdre Breakenridge

SEPTEMBER 3, 2014

SumAll : Earlier in the year, I wanted to find a tool that gave me a comprehensive view of my social media data. When you want to share your news with the media, bloggers and influencers, Marketwired ’s Resonate platform, allows you to take advantage of a three step system: Distribute, Social Share and Publish.

Communications 383

Communications Tools Google Resources 383

PR for Anyone

NOVEMBER 18, 2021

There is no easier way to build a brand than with social media. Some people are discouraged or stressed by social media but it is a game-changer in terms of access and what you can do to reach a huge audience, quickly. Now, I want you to use social media and build out that brand. The system works!

Social Media 130

Social Media How To Branding Brand 130

Deirdre Breakenridge

FEBRUARY 15, 2017

Joining us as our special guests and co-hosts will be Jess Ostroff, CEO and Director of Calm at Don’t Panic Management, Laura Petrolino, Chief Client Officer at Arment Dietrich and Joe Colon, Social Media Manager at Atlantic Health System. Joe Colon, Social Media Strategy, Atlantic Health System.

Twitter 281

Twitter System Community Healthcare 281

Onclusive

APRIL 21, 2020

Now that you’ve received the “green light” from your executive team on the new PR measurement system, it’s time to think about your implementation plan. By taking an inventory of the tools available to you today, you can kickstart your new measurement system rollout and provide consistent reporting with other teams.

Data-Driven PR 362

Data-Driven PR Measurement System Data 362

Onclusive

APRIL 21, 2020

Now that you’ve received the “green light” from your executive team on the new PR measurement system, it’s time to think about your implementation plan. By taking an inventory of the tools available to you today, you can kickstart your new measurement system rollout and provide consistent reporting with other teams.

Data-Driven PR 362

Data-Driven PR Measurement System Data 362

Sword and the Script

APRIL 1, 2025

Consider for example, if you have years of clips about your company in your system. Its effectively an interface where you can ask questions in plain English and the chatbot answers them based on the data points its monitored in the system. Many have turned to influencers and non-traditional media platforms for news.

Software 159

Software Pitching SEO Tools 159

5W PR

MARCH 27, 2025

Social listening platforms like Brandwatch and Mention help teams identify valuable UGC across social channels, while content management systems like Stackla and TINT streamline the process of rights management and content curation. Implement automated systems to request and track content permissions.

System 99

System Tools Policies Measurement 99

5W PR

APRIL 11, 2025

Social Media Strategy Social media platforms provide excellent opportunities to showcase skill-based gameplay and build community engagement. This includes detailed breakdowns of game mechanics, tutorials, and examples of how different skill levels can affect results.

Strategy 78

Strategy Marketing System Education 78

5W PR

MARCH 28, 2025

The digital nature of fintech services means problems can spread rapidly across social media and news outlets, while regulatory scrutiny adds another layer of complexity. This requires having response systems ready before problems occur. Success requires combining robust systems with human judgment and authentic leadership.

Financial 78

Financial Technology Leadership Reputation 78

5W PR

APRIL 5, 2025

Whether facing product recalls, executive misconduct, natural disasters, or social media backlash, how an organization responds in the first hours and days can determine long-term impact. ” This coverage, combined with public scrutiny through social media, can quickly escalate a situation into a full-blown crisis.

Crisis 78

Crisis Communications Crisis Communications Crisis Management 78

Sword and the Script

AUGUST 13, 2024

They didn’t just make a movie and drop a link on social media. It started with a book called Inbound Marketing: Get Found Using Google, Social Media, and Blogs. Rebranding: influence the influencers Big companies have fancy telephone systems built on a combination of hardware and software. Why grasshopper? “A

Creativity 103

Creativity B2B Examples Marketing 103

Sword and the Script

JANUARY 21, 2025

The key to finding good articles to read is to have an effective system for filtering. Libby is a free app that connects to my local public library system (and probably yours too). HubSpot has them for marketing and social media. Most of the social media platforms have courses you can take on their advertising products.

Google 157

Google Course Survey YouTube 157

5W PR

JANUARY 27, 2025

Modern measurement goes far beyond simple press clip counting, allowing teams to track everything from social media engagement to lead generation. Digital and Social Media Metrics Social media engagement metrics provide immediate feedback on content performance and audience reception.

Measurement 78

Measurement Tools Analysis Analytics 78

The Proactive Report

MARCH 27, 2020

In 2019 Pew Research Center reported that more than half of adults get their news on social media. While they’re online, they’re also going to be checking their social feeds. Figure out a social media content strategy. Small businesses can reach out via online meetings and social media.

Crisis 225

Crisis How To Small Business Social Media 225

Cision

NOVEMBER 3, 2016

As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

5W PR

JANUARY 26, 2025

The integration of AI into PR workflows has moved beyond simple automation – these systems now function as intelligent partners that strengthen decision-making and campaign performance. These tools process news articles, social media posts, and blog content to provide immediate insights about brand mentions and industry trends.

Publicity 78

Publicity System Crisis Management Analysis 78

Deirdre Breakenridge

MAY 23, 2017

There are some great editorial calendar and social media calendar templates on HubSpot. Many social media content management systems you probably already use for your clients have their own templates or proprietary editorial calendars. Be Realistic with Your Time for Social Media.

Blogging 282

Blogging Case Study Social Media Instagram 282

5W PR

JANUARY 22, 2025

What starts as a single negative comment or review can spread across social networks within minutes, potentially damaging a brand’s reputation before teams even know there’s a problem. Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

5W PR

JANUARY 29, 2025

Essential Tools Consider implementing: Content management systems Media monitoring platforms Social media management tools Analytics and reporting software Project management solutions Content Repurposing and Adaptation Make content work harder by adapting it for different channels and audiences.

Content Marketing 78

Content Marketing Marketing Storytelling Analytics 78

Onclusive

SEPTEMBER 27, 2017

Social media has fundamentally changed how people communicate in times of crisis. Just this month, victims of Hurricanes Harvey and Irma used social media to communicate with first responders, know where gas was available and follow emergency updates. Identify Who is Responsible for Listening and When.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

5W PR

FEBRUARY 11, 2025

False narratives spread at lightning speed across social media platforms, reaching millions before facts catch up. Social media amplifies these challenges. Leading companies implement comprehensive monitoring systems that combine social listening tools with human analysis. Recent data shows that 63% of U.S.

Branding 78

Branding Brand Viral Training 78

Onclusive

OCTOBER 22, 2020

The pandemic, executive missteps, and civil unrest have left companies scurrying to get the right systems in place to better understand the cumulative impact of the media and how people are reacting to it. Over the last decade, Onclusive has built and maintained the largest earned media database in the business.

Reputation 307

Reputation Analytics Corporate Government 307