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With the 2016 Presidential Election Campaign being coined “The Twitter Election” there is no question that Twitter is topical. Together, we’ll be diving into Twitter and whether social media is altering or impacting the messages we receive. How many different ways can Twitter work as a political “platform”?
ET, the #PRStudChat and #PR20Chat communities will gather for a joint Twitter chat discussion on finding the most effective resources to include in a “Back to School #PRToolkit.”. Twitter, Instagram, Facebook, Tumblr, WordPress – oh my! We hope you’ll join us for a dynamic Twitter chat session on September 9 th. “See”
A single late package can trigger a X/Twitter tirade, a negative review can go viral, and suddenly your carefully cultivated brand reputation is facing a reputational pile-up. […] The post Harnessing technology to drive positive PR and brand perception in logistics appeared first on Agility PR Solutions.
Twitter is an essential resource for PR pros whose job requires them to stay up-to-date and engaged with reporters across different sectors. Great Twitter Follows For Cybersecurity Geeks. He’s extremely active on twitter, acting as a great source for general political news and the occasional meme.
Twitter is an invaluable resource for both PR pros as well as top media and influencers. Love it or hate it, when news breaks, Twitter is the go-to source. Are you more interested in e-commerce and technology? The post 20 Retail Journalists You Should be Following on Twitter in 2020 appeared first on Crenshaw Communications.
As we race into another year, it’s time for PR pros to check their Twitter feeds to make sure we’re following the right people. By following the top journalists and influencers on Twitter, you’ll start the year more informed than ever. Meg is very active on Twitter and a great source of quality content for your feed.
Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. About two years ago, I saw an opportunity to use that experience to fill an information void in PR technology. Retargeting ads based on earned media coverage.
Remember when the only social media platforms considered significant by PR pros were Facebook, Twitter, LinkedIn? Twitter Spaces. In a bid to get in on the social audio experience, Twitter released Twitter Spaces in December 2020. Twitter Spaces is seeking to offer a more inclusive environment. Instagram Reels .
Meltwater adds X / Twitter “resyndication rights”; Muck Rack pitches a “hit score” in latest release; mentions and recommended reading When I first started compiling these monthly summaries – back in April of 2019 – it was because no one was covering the PR software community. Coverage was scant and inconsistent.
Example of video recognition technology. Sentiment analysis technology used to have a bad rep in the PR industry because guess what? She lives on Twitter and works with social media experts from all over the world on white papers and webinars about new technologies and digital trends.
Simply go to Twitter and type in the company’s name and see what Twitter handles pops up. You can then follow those people and create a Twitter list. Participate in Twitter chats like #PRStudChat. Technology is always changing and you will always have to be learning new skills to continue to be a top performer.
Elon Musk, Twitter and PR. We had some huge news this week with Elon Musk buying Twitter. Elon Musk is buying Twitter and there are so many stories that we can trickle out of that newsjacking that we talk about all the time. Twitter has kind of fizzled a little bit. What does that have to do with PR? EVERYTHING!
Using data from hundreds of thousands of verified business user reviews, the platform collects unbiased feedback on industry-leading software to help technology buyers, investors, and analysts make better purchase decisions. . The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry.
Wei’s academic studies are in journalism, consumer technology, and resource economics; he is passionate about the intersections of the fields. If you want to learn more about Wei, you can follow him on Twitter at @weicai_. Wei Cai, UMASS at Amherst Undergraduate Student. Here is Wei’s winning video.
Public relations professionals must understand and embrace artificial intelligence (AI), machine language, and big data, from the resources that keep them up to speed to how brands are using advanced technologies that may affect their roles in communications. For the upcoming discussion, you can connect with Martin on Twitter, @martinwaxman.
Managing customer relationships is a business process that’s virtually impossible to perform at scale without technology, even as the term CRM has become synonymous with the technology. Here’s the summary of news – the monthly PR Tech Sum – from the world of the PR technology vendors. >>> Give our services a try.
How much social media buzz is being generated around your news – how much your news is mentioned on Twitter and by which influencers . Business Wire is committed to providing best-in-class insights and analytics, and this is the next step in expanding its communications technology stack. Warm Regards, Dan Beltramo.
I’m skimming my Twitter feed for the latest news. Since many of our PR clients are high-growth technology businesses, it’s essential to know what’s trending. I set lots of Twitter notifications, so I get an alert each time Axios, TechCrunch, Forbes, Bloomberg, CNN, CoinTelegraph, and others tweet. The time flies.
I’m skimming my Twitter feed for the latest news. Since many of our PR clients are high-growth technology businesses, it’s essential to know what’s trending. I set lots of Twitter notifications, so I get an alert each time Axios, TechCrunch, Forbes, Bloomberg, CNN, CoinTelegraph, and others tweet. The time flies.
Using native advertising platforms like Twitter, Taboola and others, you can deliver your content to its intended audience, at exactly the right time, and at scale. That being said, the most impactful way to boost your content is through paid media activation, where your blog post or contributed article becomes the advertisement itself.
Businesses face greater reputation risk as social media and mobile technologies increase the speed of communication and a dynamic public actively shares what they see and how they feel, 24/7. ET, the #PRStudChat community will gather for an in-depth Twitter discussion on the State of Digital Corporate Reputation. Is PR Right for me? ”
Curated by PR News, The Skinny details the top stories in the communication industry, covering social media, crisis management, media relations, content marketing, technology, and digital PR. Let me know on Twitter @colleeno_pr. PR News: The Skinny. PR Daily News Feed. — What are your must read daily newsletters?
Most PR specialists will have an active Twitter and several news sites open as they work to check for news opportunities. Topics of discussion have been focused on the use of video news releases, net neutrality, censorship, continuous cable news coverage and how technology is impacting the media landscape. The NewsWorthy .
SumAll allows you to look at your Twitter data over time and to look at data sets together for a more complete picture of your activity. Technology Public Relations Social media Communications PR PR Tech Tester PR tools public relations Toolkit' Then, a peer recommended SumAll, after a lengthy Facebook discussion.
To figure out which handles to target when I launch ads on Twitter. Every year, Cision creates a list of the top 50 social media influencers on Twitter. You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Jay Baer (@jaybaer) August 19, 2015.
As platforms like Facebook, Twitter (now X), and Instagram became integral to daily life, they also introduced new regulatory challenges. After Elon Musk acquired Twitter (now X) in 2022, his push for less restrictive moderation led to a rise in hate speech and misinformation.
For example, I am a Twitter chat “addict.” I frequent other people’s Twitter chats as a guest. I also host a weekly Facebook live show, Classroom Without Walls – Using Technology to Reimagine Education , because that’s how I envision the future of education. Technology has made this possible.
Media moves on Twitter. Pro tip: to stay up-to-date on media moves, keep an eye out for announcements on Twitter. But we should also be thankful for technology that connects us to breaking news. The newscycle is 24/7, but opportunities like these are easy wins for coverage.
Stay abreast of the latest trends, technologies, and challenges. Actively engage in relevant industry conversations on platforms like Twitter, LinkedIn, and relevant community forums. Highlight the human impact of the technology or the challenges it addresses. Become an undisputed authority within the specific niche.
There’s nothing like a grueling weekend spent unsuccessfully following up on pitches for coverage of a client’s innovative, disruptive, and ground-breaking new technology release to make you start daydreaming of starting your own firm. Each year brings new technology and new table stakes skills for communications professionals.
The ability to target audiences on social is increasingly important considering that networks have grown in size (Facebook now has two billion monthly users ), and fake profiles have become increasingly prevalent (It is estimated that between 9 percent and 15 percent of monthly Twitter users are bots ). Social Targeting on Twitter.
“This free, social CRM tool plugs right into your Gmail and provides a photo of your contact, an overview of their LinkedIn profile, company, title, location, Twitter, and connections you have in common,” she says. 1– Technological Curiosity. I’ve used it, and she’s right.
Twitter and Facebook also serve as key platforms where employee voices amplify brand messages across diverse audience segments. Platform Selection and Management Choosing the right technology platform supports program success. On Instagram, behind-the-scenes content from employees helps humanize brands and showcase company culture.
When news breaks, you rush to Twitter to join the conversation. You secretly hope you’ve been shadowbanned on Twitter. Let me know on Twitter @colleeno_pr. . You always have multiple news outlets open on your browser, especially The Information, TechCrunch and Digiday.
Back in June of 2009, an engineer posted a seemingly random tweet: That individual might not have had many followers on Twitter, and more than likely only a fraction of them ever saw the tweet. They may include your company’s handle, but 31% of company mentions on Twitter don’t.”
The B2B landscape is changing, especially for technology brands. Twitter and LinkedIn are two of the most commonly used platforms for B2B brands, as they typically attract more business-focused audiences. GE’s Twitter account invites user engagement with entertaining content that is more informative, rather than sales-related. .
The go-to social media platforms for B2B PR are probably LinkedIn and Twitter. We can’t show their actual technology but can share a glimpse of their thinking about the category. . But a too-narrow social focus for B2B leaves out at least one very powerful social channel – Instagram. . Showcase your product with visuals .
AI and machine learning might be the crowd favorite for most disruptive technologies in 2020. The technology is a top business tool, so any sort of change can have a huge impact on the way organizations operate. The technology is a top business tool, so any sort of change can have a huge impact on the way organizations operate.
In 2014, I often found myself at the mercy of my Twitter feed, at any given time. Technology Social media 2015 Goals New Year''s Resolutions Tech Testing Time Management' However, it’s really important to match the time you want to spend on social media with the time your community is the most active. Podcasts PR 2.0
An ardent entrepreneur, Sandra has spent the last 20 years helping technology, healthcare and professional services companies achieve their goals. She offers her thoughts on platforms such as Twitter and the recently discontinued Vine, as well as predictions on how users might be engaging with social media in the future.
With more than 20 years of technology marketing experience, Bell has held executive-level positions with marketing technology firms including Oracle Marketing Cloud, Eloqua and Adobe. Follow him on Twitter @nbell94102. Nick Bell is the VP of Marketing Communications at Cision.
He literally wrote the book on Twitter, created a #1 best-selling iPhone app, is a New York Times Bestselling author of 12 books, is leading the live video movement and, according to sources, he also finds time to sleep. But technology had to catch up with human nature. “ But technology had to catch up with human nature. “
For an early-stage technology business, differentiation can be everything. Here are some ways PR builds competitive advantages for young technology companies. They talk about it constantly, during networking events with media and influencers, on Twitter, and more. PR lets you play with the big boys.
Technology allows us to work faster and work on multiple things at once. Technology is just getting faster and faster these days. You can follow Drew on Twitter @drewhslater. The answer is simple, we aren’t lazy. Our work ethic may not look like the work ethic of years before us, but we do work hard. Guest Post Mentoring PR 2.0
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