Stern + Associates

AUGUST 13, 2024

As digital marketers, one of the most powerful ways to maintain our edge is by mastering Generative AI (GenAI) tools like ChatGPT, DALL-E, Perplexity, CoPilot, Midjourney, and other innovative solutions like Jasper and Synthesia. Mastery of these tools can set us apart in a crowded market.

Tools 121

Tools Marketing Creativity Analysis 121

Onclusive

NOVEMBER 4, 2021

PESTLE analysis is a tool that allows you to see and understand the macro environment of your organization or business from multiple perspectives. The post PESTLE analysis: a new tool for your PR toolkit appeared first on Onclusive. What is PESTLE analysis?

Analysis 370

Analysis Tools Policies Reputation 370

Prowly

JUNE 20, 2024

The media measurement tools mentioned in this article can provide valuable media analytics and insights that […] The post 30+ Best Media Measurement Tools for PR Pros in 2024 appeared first on Prowly Blog. Without valuable insights, you won’t know what to do next, and it’s hard to prove the ROI of your hard work.

Tools 118

Tools Measurement Media Analytics 118

Awario

JULY 30, 2024

What are the top sentiment analysis tools? In this blog post, we gathered 16 best sentiment analysis tools from free user-friendly sentiment analysis apps to sophisticated and expensive data analysis power-houses.

Analysis 121

Analysis Tools Data Blogging 121

Prowly

MAY 13, 2024

Instead, you can use a comprehensive news monitoring tool so that you never miss an opportunity again. Such a tool can automate the tracking of brand mentions across diverse media […] The post Best News Monitoring Tools for 2024: Feature & Pricing Guide appeared first on Prowly Blog.

Tools 104

Tools Blogging Brand Branding 104

ImPRessions - Crenshaw Communications

OCTOBER 15, 2020

Yet the tools that PR teams use can make the difference between a project and an ongoing retainer relationship. Below are ten tools PR professionals can use to impress their clients and maximize efficiency. While Google is a default monitoring tool for many agencies, it can be time-consuming, and it often misses coverage.

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Tools Radio Trends Pitching 232

Prowly

OCTOBER 23, 2023

Help is coming in the form of AI tools – promising to cut workloads and make marketers […] The post Top 30+ AI Marketing Tools in 2023 appeared first on Prowly Magazine. With so much work to do and a work week of 40 hours, marketing experts need all the help they can get.

Tools 118

Tools Marketing 118

Prowly

JUNE 13, 2024

Working on your PR without a proper plan or the right tools can get a bit rough. With the right tool’s help and the right features, you can skip the repetitive tasks and automate many others. And to help you choose the […] The post Top PR CRM Tools for Public Relations Success in 2024 appeared first on Prowly Blog.

Tools 104

Tools Publicity Data Blogging 104

Awario

AUGUST 13, 2024

Fancy tools that cost thousands of dollars per year (sometimes even per month!) Marketers revert to spending as little as possible, even if before the tool (or the activity) proved to be a good value-for-money. During a crisis, most companies cut their budgets and halt experiments. stop being worth it.

Tools 120

Tools Crisis Brand Branding 120

Agility PR Solutions

FEBRUARY 5, 2024

Thе importancе of AI markеting tools Thе world of markеting is […] The post 9 ways to use AI tools to improve your brand performance appeared first on Agility PR Solutions. It allows businesses to boost their ROI, personalize their content, and understand their target audience better.

Tools 176

Tools Branding Brand Marketing 176

ImPRessions - Crenshaw Communications

JULY 14, 2020

With news cycles changing moment to moment, the savvy use of simple technology tools by PR professionals has never been more important. Below are a few tools every PR pro should master to maximize efficiency and score points with internal or external clients. SimilarWeb is a great way to showcase the full power of your PR operation.

Tools 295

Tools Software Survey Meeting 295

Cision

AUGUST 26, 2021

We found tools for journalists and bloggers to help with each step of the writing process. Bookmark this list to make your life easier.

Tools 317

Tools Writing Blogging Media 317

Prowly

MARCH 26, 2024

When it comes to the first question – you can use media monitoring to […] The post 45+ Best Social Media Management Tools in 2024 appeared first on Prowly Blog. Which platforms do I use? And how do I manage them all easily?

Social Media 104

Social Media Tools Media Blogging 104

Contently - Strategy

OCTOBER 3, 2024

The right B2B SEO tools can be a game-changer, helping content strategists not only understand an audience but also fine-tune strategy and drive more qualified leads. In this post, we’ll explore some of the best SEO tools that can empower your B2B marketing efforts, ensuring your strategy is both effective and efficient.

SEO 80

SEO Content Marketing B2B Tools 80

Presspage

JULY 8, 2024

In order to figure out a balance between the two, you should first be aware of what PR tools are, why every comms team should use them and which ones are your one-way ticket to a successful digital PR strategy. What are PR tools? PR tools are software that help you maximize your public relations efforts and ultimately grow your brand.

Tools 97

Tools Digital PR Crisis Enterprise 97

NewsWhip

OCTOBER 30, 2024

CrowdTangle, a social listening tool used across the media, entertainment, sports, and academic worlds, is, alas, no more. The tool had thousands of users worldwide and was used in critical work across elections, business development, and research. We worked to understand customer needs and the business context around that.

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Tools Reddit Viral Instagram 78

Brand24

FEBRUARY 12, 2021

Check our list of top tools to monitor hashtag performance. The post The Best Free Tools to Monitor Hashtag Performance first appeared on Brand24 Blog. Some of them are completely free, some offer a free trial.

Tools 218

Tools Blogging How To Facebook 218

Prowly

MARCH 14, 2024

And the great information (and curse) is – now there are more tools than ever that allow PR pros to create and distribute press releases! Yes, great, […] The post The Ultimate Guide to Press Release Tools – Top List for 2024 appeared first on Prowly Blog.

Tools 104

Tools Blogging Brand Branding 104

Agility PR Solutions

AUGUST 19, 2024

CRM offers a powerful solution to this challenge, integrating automation and personalization to improve client […] The post How Customer Relationship Management tools enhance timely follow ups appeared first on Agility PR Solutions. Hence, optimizing follow-up processes becomes a matter of efficiency and a strategic necessity.

Tools 100

Tools Communications Marketing Publicity 100

Agility PR Solutions

MAY 9, 2024

In the digital age, communication tools aren’t just a necessity; they’re a game-changer for your brand’s narrative. From enhancing customer engagement to reshaping how brands tell their stories, these tools are pivotal!

Tools 105

Tools Communications Branding Brand 105

OnePitch

NOVEMBER 7, 2024

However, these tasks can quickly become overwhelming without proper tools that help streamline workflows and enhance productivity.

Tools 72

Tools Pitching Resources Blogging 72

Agility PR Solutions

SEPTEMBER 16, 2024

But […] The post Refining your PR analytics approach—top tools, features, and best practices appeared first on Agility PR Solutions. The stakes are high, and the competition is fierce. This is where PR analytics come into play—a crucial component in the toolkit of modern communicators.

Analytics 105

Analytics Tools Reputation Communications 105

Agility PR Solutions

SEPTEMBER 18, 2023

They’re using AI-powered tools to write job descriptions. What use cases can […] The post The pros and cons of using AI tools for PR and media relations appeared first on Agility PR Solutions. They’re using artificial intelligence to personalize marketing campaigns. They’re using artificial intelligence to score leads.

Media Relations 190

Media Relations Tools Media Writing 190

Agility PR Solutions

OCTOBER 15, 2024

Public relations […] The post 5 ways small business tools can streamline your PR campaigns appeared first on Agility PR Solutions. Reducing grandiosity in PR campaigns is beneficial in terms of time and money efficiency in terms of increasing the effectiveness of outreach strategies.

Small Business 78

Small Business Tools Strategy Publicity 78

Prowly

MARCH 20, 2024

A social media monitoring tool can show you the immediate effects of your campaigns […] The post Top 10 Social Media Monitoring Tools for PR Pros – a 2024 List appeared first on Prowly Blog. But how do you prove the effects of your hard work? There is one thing that works very well – social media monitoring.

Social Media 104

Social Media Tools Media Blogging 104

Agility PR Solutions

AUGUST 15, 2024

To leverage this popularity, you […] The post 9 of the best YouTube tools for marketers and brands appeared first on Agility PR Solutions. These users spend about 19 minutes a day on YouTube. That’s 19 minutes you get to win their attention.

YouTube 105

YouTube Tools Branding Brand 105

Agility PR Solutions

JUNE 18, 2024

With artificial intelligence eating up more column inches than almost anything else in recent history, its arrival as a tool that can itself revamp the way PR campaigns function is probably not much of a shock for those with their ears to the ground.

Tools 114

Tools Media Publicity 114

Prowly

SEPTEMBER 27, 2023

PR specialists are already using AI for tasks such as: Idea Generation Press Release Creation PR Research PR Reporting PR Monitoring Despite the potential risks of these tools such as accuracy […] The post 10 Best AI Tools for Public Relations in 2023 appeared first on Prowly Magazine.

Tools 104

Tools Publicity Survey Technology 104

Prowly

MAY 16, 2024

The problem may lie in the kinds of tools you’re (not) using and today we’re going to help you with just that. Here are some tools that will […] The post 20 Best Outreach Tools for PR, Sales and Marketing – a 2024 List (w/ Features & Pricing) appeared first on Prowly Blog.

Tools 104

Tools Marketing Blogging 104

Agility PR Solutions

MAY 2, 2024

Harnessing financial tools like rewards credit cards can elevate your PR campaigns from routine to remarkable by stretching every dollar. So, […] The post Valuable tips for leveraging financial tools for strategic PR campaigns appeared first on Agility PR Solutions.

Financial 114

Financial Tools Reputation Strategy 114

Agility PR Solutions

JUNE 19, 2024

The number of software platforms that the average PR uses from day to day has risen significantly in recent years, and so long as the most suitable tools are selected, that’s no bad thing.

Tools 110

Tools Software Publicity 110

Prowly

DECEMBER 6, 2021

You know that old line about having “the right tool for the job”, right? PR pros also have their favorite go-to tools for helping with various aspects of their jobs. The post Upgrade Your PR Tech Stack: 15+ Tools for PR Professionals in 2022 appeared first on Prowly Magazine.

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Tools 197

Prowly

JANUARY 14, 2021

With the endless number of PR tools & software available, it’s easy to get confused and even frustrated trying to figure out which tools are best for your PR needs—or if you even need them at all. There is a long-standing joke in the PR industry that the most popular tool is Excel. It isn’t […].

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Tools Software Industry 138

PReview: A Blog by NewsVoir

NOVEMBER 8, 2024

For PR professionals, the shift […] The post Podcasting as a PR Tool: How Brands Can Tap into the Audio Revolution appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals.

Tools 84

Tools Branding Brand Blogging 84

Prowly

MARCH 22, 2024

In the first part of this article, we […] The post 13 Best Brand Monitoring Tools for PR Managers Compared (2024) appeared first on Prowly Blog.

Tools 104

Tools Branding Brand Reputation 104

Prowly

DECEMBER 6, 2023

Sentiment analysis tools do just that – round up your brand mentions and analyze the sentiment behind them, doing the hard work so you can focus on the details. Today, we’re […] The post 20+ Top Sentiment Analysis Tools for PR Pros – a 2024 List appeared first on Prowly Magazine.

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