Agility PR Solutions

FEBRUARY 5, 2025

Does using the right tools make PR workflows less complex? While tools can help manage tasks and operations, they cannot build relationships or drive meaningful engagement. The answer goes beyond just technology. Effective PR depends on having a solid strategy, including understanding your audience and aligning your messages.

Tools 100

Tools Strategy Technology Trends 100

Prowly

FEBRUARY 13, 2025

We will also list some powerful tools and strategies to help you with the task. START MEASURING THE RIGHT METRICS Simple and smart ways to measure brand awareness Track manually If you want to start tracking manually before trying dedicated tools, heres how: You can begin with following brand mentions on social media platforms.

Measurement 104

Measurement Tools Branding Brand 104

Remote PR Jobs

MARCH 11, 2025

In this guide, well walk you through how to write a media coverage report covering key components, the best tools, and expert tips to make your PR reporting more effective and impactful. Gather Media Mentions Use media monitoring tools to track brand mentions across news outlets, blogs, and social media.

Writing 230

Writing Report How To Analysis 230

Agility PR Solutions

JANUARY 6, 2025

Whether it’s a change in organizational policies, rising workplace disputes, or organizational restructuring, […] The post Effective crisis communications in HR: How digital tools support brand management first appeared on Agility PR Solutions.

Crisis Communications 100

Crisis Communications Crisis Tools Communications 100

5W PR

JANUARY 27, 2025

Public relations measurement has evolved significantly with the rise of digital media and advanced analytics tools. Today’s measurement landscape incorporates multiple data sources and sophisticated analysis tools that provide deeper insights into campaign performance.

Measurement 78

Measurement Tools Analysis Analytics 78

Agility PR Solutions

FEBRUARY 9, 2025

With the right content optimization tools and an organized strategy, its possible to create content that resonates with your […] The post 6 tools for optimizing your content for SEO and better rankings first appeared on Agility PR Solutions. Your content needs to be optimized so that both people and search engines can find it.

SEO 100

SEO Tools Engineering Strategy 100

Agility PR Solutions

JANUARY 20, 2025

With such a large number of active users, social media is a powerful tool to interact with people from different parts of the globe. Creating an exciting and meaningful strategy […] The post Level up your social media strategy with innovative AI tools first appeared on Agility PR Solutions.

Social Media 100

Social Media Tools Strategy Media 100

PReview: A Blog by NewsVoir

NOVEMBER 8, 2024

For PR professionals, the shift […] The post Podcasting as a PR Tool: How Brands Can Tap into the Audio Revolution appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals.

Tools 83

Tools Branding Brand Blogging 83

NewsWhip

OCTOBER 30, 2024

CrowdTangle, a social listening tool used across the media, entertainment, sports, and academic worlds, is, alas, no more. The tool had thousands of users worldwide and was used in critical work across elections, business development, and research. We worked to understand customer needs and the business context around that.

Tools 78

Tools Reddit Viral Instagram 78

Prowly

OCTOBER 23, 2024

Figuring out the campaign while jumping between all the tools and tabs consumed time and effort that could have been spent on research. An automated tool collecting your email analytics will save you the trouble of asking for confirmations. As a result, there wasn’t enough time to be accurate and deliberate.

How To 211

How To Pitching Analytics Software 211

Remote PR Jobs

DECEMBER 17, 2024

Tools like Pressfolios , Adobe Portfolio , or Canva can help you design a professional and visually appealing portfolio. With the appropriate tools, connections, and abilities, you can grow your career while maintaining the autonomy and freedom that comes from freelancing.

How To 231

How To Fashion Writing LinkedIn 231

5W PR

JANUARY 13, 2025

The post The Evolution of Thought Leadership in B2B Tech PR and Why It’s a Strong Tool appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Foster relationships with relevant media outlets and build rapport with journalists who cover the same industry.

Leadership 78

Leadership B2B Tools Engineering 78

Remote PR Jobs

NOVEMBER 8, 2024

More often than not, during a Public Relations interview, you could be asked about the proficiency of various tools. Check the job description to identify the tools the company values—common examples include SEMrush, Google Analytics, and HubSpot.

Interviews 227

Interviews Communications Tools Examples 227

Business Wire

MAY 5, 2021

Everyone is talking about Clubhouse – but is this a chat app, marketing tool, or a new way to connect reporters and industry experts around the globe? We asked seven journalists for their experiences and thoughts on Clubhouse and the opportunities it held for media relations.

Blogging 521

Blogging Media Relations Tools Report 521

Remote PR Jobs

JANUARY 14, 2025

Use tools like Slack , Asana , or Trello to keep everything organized and keep your teams aligned. To ensure a seamless transition, its important to set realistic and clear deadlines for tasks such as accessing necessary tools, reviewing key documents, and familiarizing themselves with your platforms.

How To 162

How To Training Crisis Communications Leadership 162

Prowly

DECEMBER 17, 2024

We get it, finding the perfect PR tool can be overwhelming. In this article on Prowly alternatives, you'll find a breakdown of the top PR tools with information about their price, what kind of teams they're tailored to, and what features they have without taking a week out of your life. What is Prowly? Makes a difference!

Comparison 104

Comparison Software Tools Analytics 104

Remote PR Jobs

FEBRUARY 11, 2025

For years, Help a Reporter Out, HARO, made it easy to connect with journalists, making it an essential tool for securing media coverage. HARO (Help a Reporter Out) was originally founded by Peter Shankman as a Facebook group connecting journalists with sources and quickly became an essential tool for media outreach.

Media 133

Media Pitching Tools Resources 133

Ronn Torossian

NOVEMBER 21, 2024

Storytelling is one of the most powerful tools in marketing, allowing brands to forge emotional connections with their audiences. In the cannabis industry, where stigmas and misconceptions still exist, storytelling is particularly valuable. It helps brands communicate their values, educate consumers, and build trust.

Storytelling 39

Storytelling Marketing Education Consumer 39

5W PR

DECEMBER 27, 2024

By providing players with the tools and platforms to design, create, and share their own content, developers can foster vibrant communities, deepen player engagement, and extend the lifespan of their games. User-generated content has become an indispensable tool in video game marketing.

Community 144

Community Video Marketing Creativity 144

The Resolution Blog

DECEMBER 2, 2024

Google Trends is a free tool that anyone can use. We have teamed up with Steph Bridgeman, expert PR measurement consultant, to learn about how useful Google Trends can be when measuring the impact of your PR work.

Google 156

Google Measurement Trends Branding 156

Agility PR Solutions

JANUARY 30, 2025

One of the most powerful tools in this […] The post The power of authentic storytelling in corporate PR for small brands first appeared on Agility PR Solutions. Effective corporate PR can be the linchpin that connects these brands to their target audiences.

Storytelling 183

Storytelling Corporate Branding Brand 183

Agility PR Solutions

NOVEMBER 4, 2024

Social media analytics has emerged as a vital tool for measuring the effectiveness of cybersecurity communications, understanding audience sentiment, and refining messaging strategies. As cybersecurity threats continue to evolve, organizations must adopt innovative strategies to enhance their public relations efforts.

Analytics 168

Analytics Social Media Strategy Media 168

5W PR

JANUARY 20, 2025

Public relations has entered a new era where artificial intelligence, automation tools, and data analytics shape how organizations communicate with their audiences. PR professionals who master these tools gain significant advantages in crafting targeted messages, responding to crises, and demonstrating clear ROI for their efforts.

Analytics 146

Analytics Strategy System Ethics 146

5W PR

JANUARY 30, 2025

PR professionals can now measure: Page views and unique visitors Time spent reading Social shares and engagement Click-through rates Geographic reach Media pickup rates Tools like Google Analytics, Meltwater, and Cision provide detailed metrics on press release performance.

SEO 143

SEO Social Media Crisis Communications Media 143

Onclusive

JULY 27, 2023

We’ll also explore how planning tools can advance your strategies and processes even further for optimal planning, efficiency, and success. Why use a planning tool as a strategic lever? Here’s a list of the key reasons why a planning tool is essential for successful PR campaigns: 1.Enhanced

Tools 354

Tools Resources International Internal 354

Ronn Torossian

OCTOBER 15, 2023

Public relations, as a strategic tool, plays a vital role in shaping a company’s perception, fostering relationships, and driving overall organizational success. Effective communication and positive brand perception are crucial for success in the business world.

Reputation 417

Reputation Tools Company Branding 417

Prowly

DECEMBER 10, 2024

Making sure a single Twitter mention doesn't go unnoticed is difficult and that's where tracking press hits with dedicated tools comes in handy. In this article, you'll find more information on how to track mentions on Twitter using Google Alerts or with the help of third-party tools made for PR.

Twitter 104

Twitter Software Tools Social Media 104

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

AI has been promoted as a tool to automate repetitive tasks, freeing us to engage in the strategy and creative work involved in a typical PR engagement. In simple terms, it’s a language-processing tool powered by artificial intelligence. That’s why I was surprised that its post claimed to be a tool for media monitoring.

Tools 353

Tools Trends Creativity Web 353

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. A good tool will segment potential influencers and key opinion leaders based on geography, reach, engagement, and brand affinity.

Strategy 370

Strategy Communications Reputation Measurement 370

Remote PR Jobs

OCTOBER 21, 2024

These tools and examples can help you build a resume that highlights your skills and stands out to potential employers. Here is an example of a public relations specialist’s resume. Here is an example of a communication resume for an entry-level position. Here is an example of a communication specialist resume.

Writing 243

Writing Publicity How To Examples 243

Sword and the Script

NOVEMBER 5, 2024

The company isn’t just pitching it as a measurement tool, but also a tool for decision support. Onclusive said it has integrated social listening tool Digimind into its platform and will now be called “Onclusive Social.” Medianet an Australian based company that makes PR software announced a new media monitoring tool.

Software 156

Software Wikipedia B2B Pitching 156

Prowly

DECEMBER 11, 2024

Luckily, competitor tracking in 2025 is much easier than in the 80sif you know what tools to use (and how to use them). Prowly is one such tool, offering a 7-day free trial so you can experience it for yourself. You can do that even without competitor analysis tools. Does it sound familiar? Prowly will do it all for you.

Print 104

Print Analysis SEO Tools 104

Business Wire

SEPTEMBER 1, 2023

Joint press releases are a valuable tool for boosting product and brand awareness. A joint release not only informs the media, investors, businesses, and consumers about products, it also acts as a mutual endorsement of the partnering companies' services.

Consumer 369

Consumer Tools Company Branding 369

PR in High Definition

NOVEMBER 22, 2024

With the rise of AI tools, many of us are exploring how these innovations can support our daily tasks, particularly the more time-consuming ones. Tools like ChatGPT do not inherently know the truth. This change encourages the AI tool to prioritise evidence-based responses over speculative ones.

Ethics 117

Ethics Product Launch Data Trends 117

Prowly

JANUARY 14, 2025

Heres how Prowly will help you understand journalists and their audiences like no other tool on the market. Use a single tool to quickly scan journalists online activities, publishing frequency, X (Twitter) following, timezone, domain traffic, and in-depth audience profiles (more on that later ). Do everything in one tool.

Pitching 104

Pitching Data Analytics Writing 104

Buzzstream

DECEMBER 6, 2024

Media Requests on Social Media The best, most direct, tool-less alternative to HARO/Connectively is to monitor media requests on social platforms like X or BlueSky by hashtag. The tool may look familiar because it was created by HAROs founder, Peter Shankman. Did I mention its free? Why might it not be the best fit? Who is it best for?

Case Study 116

Case Study Pitching B2B Tools 116