Presspage

DECEMBER 23, 2024

Today were going to take a look at 3 key PR software features you need for a top-notch issue management plan. Choosing PR software that offers comprehensive reporting dashboards will allow for a clear, real-time overview of your media performance, audience engagement, and content impactall in one place.

Software 78

Software Trends SEO Tools 78

Prowly

AUGUST 18, 2021

Either way, your next move has become crystal clear: it’s finally time to look into buying PR software. The post Buying PR Software: How to Choose the Best One for Your Needs appeared first on Prowly Magazine. Let’s take a guess […].

Software 197

Software How To Agency Company 197

Sword and the Script

NOVEMBER 12, 2024

When we get down to the fundamentals of psychology around marketing and PR for technology products and SaaS software isn’t different politics. Whether you’re selling an idea, as in politics, a service as in consulting, or a product like subscription-based software, the fundamentals of communications are the same.

Marketing 217

Marketing Software Training B2B 217

Sword and the Script

APRIL 23, 2024

The two organizations teamed up to survey “sales and marketing executives at about 1,100 US software and cloud hosting companies.” Successful B2B software companies experiment with marketing more The B2B software companies that are successful with marketing are very intentional about experimenting.

Software 151

Software B2B Company Marketing 151

Remote PR Jobs

MARCH 11, 2025

Prowly PR software with built-in media monitoring and analytics. Gather Media Mentions Use media monitoring tools to track brand mentions across news outlets, blogs, and social media. Some top tools include: Google Alerts Free and effective for tracking online mentions.

Writing 230

Writing Report How To Analysis 230

Sword and the Script

OCTOBER 5, 2021

Onclusive adds features, becomes all-in-one PR software tool; Agility PR Solutions adds AI; Q4 releases IR event hosting tool; an odd rebrand by SocialChorus and Dynamic Signal; Intrado rebrands as Notified; Meltwater Q2 earnings. If you enjoyed this post, you might also like: PR Software Pricing Estimates [PR Tech Sum].

Software 181

Software Tools Print Technology 181

Sword and the Script

MARCH 5, 2024

Propel rolls our new UX, AI plugins for email; Meltwater signs Microsoft for monitoring; Onclusive wrestles with a cyberattack and outage The last 60 days have been pretty slow in terms of news from the PR software vendor community. Some PR software vendors haven’t had an announcement for two or more years. What do you think?

Software 146

Software B2B Pitching Data 146

Agility PR Solutions

OCTOBER 29, 2024

Generative AI is intelligent software that can help create conversations, images, videos, and more. It is the next step of artificial intelligence. You can train it to learn human language, programming languages, art, chemistry, biology, or any complex subject matter. It reuses training data to solve new problems.

Trends 179

Trends Training Software Video 179

Prowly

OCTOBER 23, 2024

She wanted to find a way to build relationships better. Solution The answer: email personalization using an all-in-one PR platform.

How To 211

How To Pitching Analytics Software 211

Sword and the Script

FEBRUARY 14, 2023

While generative AI is enjoying all the limelight recently there many different varieties of AI in use in PR software already. I reached out to a dozen or so PR software solution providers by email to ask for their perspective – and details some their answers below. Yet the PR software community has been taking this to new levels.

Software 161

Software Pitching Analysis Community 161

Onclusive

OCTOBER 29, 2021

Are you looking for an objective media monitoring and PR analytics software comparison, based on real customer reviews? G2 Crowd, the leading independent business software review company, has compiled a report that compares Onclusive, Meltwater, Cision and Muck Rack, and we are delighted to share it with you. Look no further!

Comparison 370

Comparison Report Media Software 370

Sword and the Script

JANUARY 16, 2024

This PR software company was started by a former PR agency owner; pitch analytics is where Propel really shines I have a soft spot for startups because I’ve been employed or consulted with many of them over my career. Yet now and then a software product comes along and makes an impression. click any image for higher resolution) 1.

Software 156

Software Pitching System Analytics 156

Sword and the Script

MARCH 28, 2023

Most PR software executives indicate artificial intelligence (AI) will enhance PR pros work and can’t replace imagination and human touch; yet some point out tech innovation invariably does eliminate some jobs. To help make sense of it all, a while back I queried several executives from PR software companies.

Software 161

Software Technology Creativity Crisis Management 161

Agility PR Solutions

JANUARY 13, 2022

The post How to make your PR outreach on LinkedIn more effective using automation software appeared first on Agility PR Solutions. It is not a case of being limited in any way, but rather of having to choose where to focus your efforts when presented with a variety of options. Then there is the challenge of […].

Software 156

Software LinkedIn How To Social Media 156

Cision

SEPTEMBER 10, 2020

Focusing on PR efficiency as a contributor to ROI using a case study from software company Adobe.

Case Study 369

Case Study Software Study Company 369

Onclusive

NOVEMBER 10, 2020

Are you looking for an objective media monitoring and PR analytics software comparison, based on real customer reviews? G2 Crowd, the leading independent business software review company, has compiled a report that compares Onclusive, Meltwater, Cision and Muck Rack, and we are delighted to share it with you. Look no further!

Comparison 345

Comparison Report Media Software 345

Sword and the Script

SEPTEMBER 5, 2023

This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals. A private fund recently closed its acquisition of Meltwater (see first story below). 47] appeared first on Sword and the Script.

Software 182

Software Marketing Leadership B2B 182

Onclusive

DECEMBER 1, 2021

G2 Crowd, the leading independent business software review company, has compiled a report that compares top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack. But have you also looked at their potential Return on Investment, or ROI?

How To 397

How To Media Software Analytics 397

ImPRessions - Crenshaw Communications

JANUARY 3, 2024

Recognize Crenshaw Communications Clients Crenshaw Communications Receives Best Boutique Agency Accolade The post PRSA and PR Daily Recognize Crenshaw’s PR Work For Sales Tech Software Company appeared first on Crenshaw Communications.

Software 156

Software Company B2B Agency 156

Cision

MAY 30, 2017

All companies should at a minimum be using a combination of Google alerts and simple social media listening software. Intermediate: Dedicated Customer Service and Reviews Software. At the next level, companies should consider software that find mentions across many venues and roll them together in a unified dashboard.

Software 328

Software Customer Service Google Small Business 328

Onclusive

AUGUST 19, 2021

After trying two other platforms which were difficult to navigate, Sophos was looking for more than just media monitoring software; the PR team wanted a partner that could understand their business and how they could increase the use of data for their global PR strategy development.

Case Study 370

Case Study Strategy Analytics Software 370

Onclusive

SEPTEMBER 14, 2021

In addition to existing earned and owned media analytics and reporting features, Onclusive’s PR software now includes a human-verified media contact database, integrated journalist relationship management tools, and cross-channel social listening and reporting. If I were building my own PR software, it would look like Onclusive.”.

Media 369

Media Software Pitching YouTube 369

Prowly

DECEMBER 17, 2024

Too many software solutions available and not enough information on which one to pick? As opposed to Prowly PR software, reviews say it doesn't have advanced data analytics, no media monitoring, and lacks tools to build reports that can be shared with clients. We get it, finding the perfect PR tool can be overwhelming.

Comparison 104

Comparison Software Tools Analytics 104

Sword and the Script

AUGUST 13, 2024

Messaging: Brex pointed goes after Concur No one likes filling out expense reports, and the dominant software in the space has gained a reputation for being clunky. In my own experience with the software, I was always amazed at how it would require multiple clicks to perform operations that should have taken one. No pressure.

Creativity 103

Creativity B2B Examples Marketing 103

Onclusive

DECEMBER 6, 2021

Last week, we reviewed the ROI rankings of the top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, based on the G2 Crowd 2021 report. This week, we are focusing on comparing comprehensive media monitoring and social listening capabilities for these providers.

Media 370

Media Comparison Software Enterprise 370

Remote PR Jobs

OCTOBER 29, 2024

Mentioning relevant software can also help the hiring manager understand if you are a good fit for the role. Focus on what you can contribute to the company, rather than what they can do for you. If you did something similar in a previous position, include a specific example and how it could work for the new company as well.

Publicity 222

Publicity How To Examples Crisis Management 222

Agility PR Solutions

OCTOBER 18, 2023

In the technological world, the announcement of new Field Service Management (FSM) Software Integration stands as a defining moment for companies. It’s more than just a revelation; it’s setting the tone for the relationship between your service and the clients.

Software 110

Software Technology Strategy Company 110

Sword and the Script

AUGUST 1, 2023

The PR software community has taken note and they are responding. This is the first time I’ve seen a PR software company introduce generative AI focused on creative content, like images. These features add to the list of AI use cases in PR software. Here are a few examples I spotted in putting this post together: Notified.

Software 145

Software Pitching Ethics Technology 145

Onclusive

DECEMBER 14, 2021

This week, our blog series comparing top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, continues with an overview of media contact database, campaign management and reporting tools. Solutions for your media relations workflow. PR Manager, Enterprise Company.

Tools 370

Tools Report Comparison Media 370

ImPRessions - Crenshaw Communications

JULY 14, 2020

But with many services available and tech evolving rapidly, picking the right software can help boost strategic communications for a brand. And although most are familiar with video conferencing software like Zoom, we’ve also become Zoomed out. UberConference. In the age of remote working, we all meet virtually. SimilarWeb.

Tools 295

Tools Software Survey Meeting 295

Ronn Torossian

MAY 1, 2023

SaaS is a popular software delivery model for businesses of all sizes. It allows users to access software through the internet on a subscription basis instead of purchasing and installing software on individual devices. SaaS solutions have changed how companies use software and opened up new possibilities.

Software 195

Software Company Strategy Marketing 195

Deirdre Breakenridge

OCTOBER 31, 2019

I did this using three key elements: good equipment, education, and editing software. Adobe Photoshop is the big name when it comes to photo editing software, but it can be expensive for a small company. If your organization is able to cover the cost of photoshop I would highly recommend taking some classes on how to use this software.

Software 294

Software Nonprofit Instagram Social Media 294

Agility PR Solutions

OCTOBER 28, 2024

The Software as a Service (SaaS) model has revolutionized the way software is delivered and consumed. As businesses continue to embrace digital transformation, the landscape of SaaS marketing is evolving rapidly.

Trends 94

Trends Marketing Software Consumer 94

Prowly

DECEMBER 10, 2024

Dedicated PR software tools like Prowly make it easy to find Twitter mentions, set up real-time alerts, and analyze them later so that you get the full overview of what you're dealing with. Prowly is all-in-one software for PR professionals with robust media monitoring and social media listening features.

Twitter 104

Twitter Software Tools Social Media 104

Cision

DECEMBER 7, 2017

Use Software. Certain PR software can provide valuable additional insight into your target audience, topical trends and overall engagement. Cision’s PR software provides a media database for the quick collection of contact information, in addition to media monitoring, news release distribution and engagement analysis.

Pitching 298

Pitching Software Construction Writing 298

Onclusive

AUGUST 24, 2020

By integrating our clients’ website analytics software with our news media database, Patrick’s AI system sifts through billions of data points to identify which specific articles are driving which specific behaviors. Patrick also architected PR Attribution , the ability to tie earned media coverage directly to tangible outcomes.

Analytics 347

Analytics Engineering System Software 347

ImPRessions - Crenshaw Communications

JULY 14, 2021

Software solutions are expensive, and buyers under pressure to make the right choice seek as much information as possible to vet the quality of a SaaS, AI, cybersecurity, or data product. In many cases they support a path to a market leadership position. Here’s how it works. Influence buyer decisions.

B2B 334

B2B Company Case Study Conference 334